Ad Ops Specialist

Ad Ops Specialist

Full Time Employee
Strong Support Team

Job Summary

The Ad Operations Associate executes the technical, day-to-day work of building, QA'ing, and monitoring digital ad campaigns.

Job Description

AD OPERATIONS
Ad Operations Associate
Job Description
Position Summary
The Ad Operations Associate is a hands-on execution role responsible for the technical, day-to-day work of building, QA'ing, and monitoring digital ad campaigns. Working closely with the Supervisor, the Associate holds primary Responsibility (R) for tag trafficking, creative QA, brand safety monitoring, launch verification, and reporting production. This role is ideal for someone building foundational ad operations expertise across ad server platforms, verification tools, and campaign workflows.
Key Responsibilities
Strategy & Client Support
  • Provide consulted input during client onboarding, kickoff, and platform setup as directed by the team
  • Support media plan execution review by flagging operational or capacity considerations
  • QA IO/Prisma authorization status and client relationship developments relevant to active campaigns
Campaign Trafficking & Setup
  • Directly build CM360/Innovid campaign architecture under Supervisor oversight, ensuring taxonomy and tag-type accuracy, leveraging integration
  • Execute display and video (VAST) tag trafficking: placement creation, ad association, and tag QA
  • Apply approved naming conventions across all campaign elements
  • Deliver tags to direct publishers
Ad Verification & Brand Safety
  • Support IAS/DV campaign setup and configuration
  • Conduct daily IAS monitoring, reporting check for viewability, IVT, and brand safety flags
  • Assist in brand safety incident response, including pausing placements and documenting findings
  • Support brand safety reporting and insight delivery
Campaign QA & Launch
  • Execute pre-launch QA checklists across placements, tags, and URLs
  • Support launch day verification of impressions, IAS data, and Floodlight fires
  • Participate in 72-hour hypercare monitoring, checking pacing and click-through URL functionality
  • Follow up with publishers on tag go-live confirmation
  • Support VAST tag testing and creative QA processes
  • Assist in monitoring campaign health and flagging issues for escalation
Reporting & Analytics
  • Support CM360 reporting setup, including templates and metric configuration
  • Pull, format, and assist in distributing weekly performance reports
  • Assist in data discrepancy investigation across CM360, publisher, and DSP sources
Qualifications
  • 2-4 years of experience in digital media, ad operations, or a related field (internship experience considered)
  • Familiarity with or willingness to learn CM360, Innovid, IAS/DV, and related ad tech platforms
  • Strong attention to detail and comfort working with tagging, QA checklists, and technical specifications
  • Organized, deadline-driven, and comfortable managing multiple trafficking tasks simultaneously
  • Clear written and verbal communication skills for coordinating with publishers and internal teams
What Success Looks Like
  • Tags are trafficked accurately and on schedule, with minimal QA errors
  • Reporting tasks are completed on time and discrepancies are flagged promptly
  • The Associate builds increasing platform fluency and takes on greater ownership over time
Trafficking sheets and documentation are kept current and audit-ready

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