Demand Generation Manager (Home-based)

Demand Generation Manager (Home-based)

Full Time Employee
Strong Support Team

Job Summary

This role is responsible for leading and executing integrated demand generation programs.

Job Description

Outsourced.ph is a leading ISO certified Philippines offshore outsourcing company that provides dedicated remote staff to some of the world's leading international companies. Outsourced is recognized as one of the Best Places to Work and has achieved Great Place to Work Certification. We are committed to providing a positive and supportive work environment where all staff can thrive. As an Outsourced staff member, you will enjoy a fun and friendly working environment, competitive salaries, opportunities for growth and development, work-life balance, and the chance to share your passion with a team of over 1000 talented professionals
  
This role is responsible for leading and executing integrated demand generation programs across a variety of clients and campaigns, delivering measurable pipeline impact, generating high-quality leads, and supporting revenue acceleration for our customers.
You will play a key role in shaping go-to-market activity, collaborating with internal specialists and client stakeholders (including sales, product and leadership teams) to bring campaigns to life and ensure they land with the right audience at the right time. The ideal candidate will bring hands-on experience across demand and lead generation within the IT Services / technology industry — with a clear focus on achieving business outcomes, not just marketing metrics. You are confident making decisions, unafraid to test and pivot, and driven by results.
The Demand Generation Manager will be a key contributor to the success of our demand generation engine, helping translate strategy into real, measurable business results. This role is ideal for someone who enjoys driving campaigns from concept to impact, thrives in a fast-paced environment, and brings strong commercial instinct to everything they do.
KEY RESPONSIBILITIES
  • Develop and execute demand generation strategies that support client growth objectives, increase market visibility, and generate a consistent pipeline of qualified leads.
  • Lead the end-to-end delivery of multi-channel campaigns — including ABM, events, thought leadership and digital — focused on acquisition, engagement, and lead conversion.
  • Work closely with stakeholders across the company and client teams (including Sales, Channel and Product) to build campaigns aligned to shared business objectives and priorities.
  • Actively participate in campaign kick-off meetings and go-to-market planning with clients, bringing insights around timing, tactics, and audience segmentation.
  • Ensure seamless lead handoff and alignment with client Sales teams, with clarity around lead qualification criteria and campaign intent.
  • Support the use of campaign tools and platforms (Salesforce) to ensure activity is tracked, attributed, and actionable by Sales.
  • Identify and act on opportunities to improve campaign efficiency and effectiveness, whether through creative testing, targeting refinements, or new channel opportunities.
POSITION’S SPECIFICATIONS
Qualifications
  • Degree level or higher, Marketing, Comms or Business
Experience
  • 3-5  years of experience in similar marketing or demand generation roles within a technology company or agency environment.
  • Experience building and driving campaigns end-to-end from concept to execution.
  • Strong commercial acumen.
  • Experience in customer engagement, retention and/or lifecycle management roles.
  • Experience working with marketing automation platforms such as Pardot or Salesforce.
  • Experience with NPS program is desirable.
  • Product marketing experience.
Capabilities
  • Communication: Excellent verbal and written communication skills
  • Innovation: Resourceful with ability to think outside the box
  • Independence: Highly motivated, able to work independently with minimal supervision

Work Schedule:
Monday - Friday (9am - 6pm MNL time)
Must Have atleast 20mbps internet connection
  
Note: As part of our recruitment process, we conduct a background check on all hired candidates. Please ensure that all required documents are prepared and submitted promptly.
By clicking on the "I'm Interested" button I hereby allow Outsourced Quality Assured Services, Inc. ("Outsourced") to store and collect my personal information for the purposes of employment application. As such, I agree and authorize Outsourced to collect, store, or continue to use my personal information for the above-stated purpose, and to retain my personal information for a period of 1 year, and for these purposes only.
  

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